Though I rock the double G’s (Gucci), appreciate the bourgeois browns (Louis Vuitton), and even fawn over the double F’s (Fendi), I can’t help but long for something simple and logo-free.
Enter Conphorm. Designer Josh Jakus, a former architect, combined sensibility with a minimal design aesthetic and created a chic, unadorned collection of pressed wool felt carry-alls.
Not only are their shapes sophisticated, but their bags cleverly unzip and lay flat, saving space when not in use. Finally, fashion that is truly functional. Not a bad concept.
I love it! I find myself going crazy avoiding logos- as a girl who cannot yet afford the real thing!
I agree, we don’t always have to “conphorm” to look fabulous!